Pure Earth Natural Laundry Liquid

Pure Earth Natural Laundry Liquid

  • eco friendly laundry detergent
  • made from natural biodegradable ingredients
  • soft on sensitive skin
  • safe for use in enviro and septic systems
  • sustainable packaging

Good for You. 

Pure Earth Natural Laundry Liquid works effectively on your clothes, leaving them smelling fresh and clean without harming the environment. Double distilled oil of Eucalyptus and natural biodegradable ingredients make this natural laundry detergent a good choice for those with sensitive skin. And, with our natural washing liquid you can ditch the fabric softener as it has an inbuilt natural fabric softener that keeps your clothes soft and wrinkle-free.


Good for Earth.

Our truly sustainable laundry detergent is safe for use in Enviro and Septic Systems and like all our Pure Earth products comes in sustainable bottles. By using Pure Earth natural washing liquid you keep waterways clean and plastic out of landfill.  And your purchase also helps us plant more trees. For every ten 1l bottles sold, we plant 1 tree through the Carbon Positive Australia Fund. 


About Pure Earth Natural Products

We are a proudly Australian, family-owned brand guided by a deep appreciation for the natural world and a strong belief that the best ingredients come from nature. We believe beauty doesn’t have to arrive at the natural world's expense; that is why all of our products come in sustainable packaging.

Our formulas are vegan and cruelty-free and contain quality ingredients, formulated with generous portions of natural herbal plant extracts and essential oils.

We say ‘NO’ to:


Mineral Oils Sulphates (SLS / SLES)



Artificial Colours / Dyes

We make a conscious commitment to reduce single-use plastic and offer all of our products in aluminium packaging, which is infinitely recyclable (unlike plastic which downgrades each time and eventually ends up in a landfill).

How is aluminium sustainable?

1. Aluminium is recycled without losing quality or purity in the product, which means it can be recycled infinitely. Plastic, on the other hand, can only be recycled a finite amount of times and eventually ends up in a landfill. 2. There is no need to add additional material in the recycling process of aluminium.

Our philosophy is simple; pure, authentic and beautifully aromatic products, crafted cruelty-free, vegan, sulphate-free, paraben-free and in sustainable packaging.

Manufactured in Australia's only 6 Star Industrial Estate awarded for sustainable Ecosystems, Waste, and Energy.

We make a conscious decision to reduce single use plastic by offering all of our products in aluminium bottles which can be recycled infinitely (unlike plastic which downgrades each time and eventually ends up in landfill).

And all deliveries are carbon neutral.